Okay what you want to do is copy your HL link that is on your desktop then paste it back on to your desktop (so now you have 2 links). On your new copy right click an go to "TARGET LINE" im assuming you are running a retail copy of halflife and not a retail version of CS. If its HL use this as your "TARGET LINE"
C:\SIERRA\Half-Life\hl.exe -console -game esf -numericping
also go to change icon, then browse your way to your ESF folder in your HL dir and select the ESF icon.. and your done.
And im assuming that you know how to change the name of your link
btw with that -numericping you will have a number value for server pings to go with the normal dots that show ping.